Times They are a-Changing

It seems like lots of people are fond of dismissing Apple's new iPad as a larger iphone that seems pointless. However, by and large these people haven't actually seen what it can do and/or lack the imagination to understand the potential this thing holds. I think the iPad's strength lies in its flexibility and availability for developers to create new content. At this point there's stuff it's going to do that we haven't the foggiest notion of. We're in the midst of a profound shift in the way humans are relating to their world and the iPad is part of this. This video gives a fascinating glimpse into this potential, especially its effects on print media:

VIV Mag Featurette: A Digital Magazine Motion Cover and Feature for the iPad from Alexx Henry on Vimeo.